Over the past 4 years, search interest for "urgent care" has risen steadily, while search interest for "hospital" has slowly declined.
With rising healthcare costs and expensive medical bills from hospital visits, it might not be surprising that people are looking for an alternate source of care when they are unable to get an appointment to see their regular primary care doctor or if they don't have a regular doctor. According to data from Google Trends, search interest for "urgent care" as risen sharply and steadily over the past 4 years, although interest has varied widely state by state.
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