Kentucky Medical Association, Anthem Blue Cross and Blue Shield, Kentucky Foundation for Medical Care, and Foundation For A Health Kentucky team up to launch “Raise Your Guard, KY” campaign.
Louisville, Kentucky - A new campaign designed to counter the sharp decline in vaccination rates among Kentucky children launched today across the state. Raise Your Guard, KY urges Kentuckians to contact their physicians to get themselves and their families back on track with scheduled immunizations to prevent dozens of life-threatening diseases and illnesses. The month-long, multimedia campaign also reminds residents to get their annual flu shots starting in September to help keep their immune systems strong.
Raise Your Guard, KY is funded by the Foundation for a Healthy Kentucky, the Kentucky Medical Association, the Kentucky Foundation for Medical Care and Anthem Blue Cross Blue Shield in Kentucky. Governor Andy Beshear will announce the campaign today by showing a brief video during his afternoon COVID-19 media briefing.
“Disparities persist between Medicaid beneficiaries and Kentuckians with private insurance in terms of immunization rates,” noted Eric Friedlander, secretary of the Cabinet for Health and Family Services. “Immunization Awareness Month is the ideal time to take actions that lead to closing this gap."