Marketplace Renewals: State Efforts to Maximize Enrollment into Affordable Health Plan Options

For 2015, marketplaces' ability to conduct an effective renewal process for current enrollees is constrained by their information technology capacity, the short time period for open enrollment, and limited resources for outreach and consumer assistance.

The Congressional Budget Office has projected that the health insurance marketplaces will have 13 million people enrolled in 2015, but more recent estimates from HHS project only up to 9.9 million people will be enrolled. If either target is met, the majority of enrollees will be people who were covered in 2014 and re-enrolled. Though the marketplaces must make a significant investment to reach out to and enroll the uninsured, they must also focus on retaining those already enrolled.

For 2015, marketplaces’ ability to conduct an effective renewal process for current enrollees is constrained by their information technology capacity, the short time period for open enrollment (November 15, 2014, through February 15, 2015), and limited resources for outreach and consumer assistance.

Read the full study at The Urban Institute: http://urbn.is/12ShBQw