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Using Techy Incentives to Improve Medication Adherence
Medication adherence service provider HealthPrize, run by former Yale Medical School professor and neurosurgeon Katrina Firlik and lawyer Tom Kottler, hopes to raise the bar for patients' medication adherence. HealthPrize web and mobile platforms will utilize various incentives and technology to award patients for proper adherence
A doctor and a lawyer quit their respective professions to try to get a start-up off the ground. Can they succeed?
Medication adherence service provider HealthPrize, run by former Yale Medical School professor and neurosurgeon Katrina Firlik and lawyer Tom Kottler, hopes to raise the bar for patients' medication adherence. HealthPrize web and mobile platforms will utilize various incentives and technology to award patients for proper adherence. Forbes reports:
In the case of Norwalk, Conn,-based medication adherence service provider, HealthPrize, the doctor is former Yale Medical School professor and neurosurgeon, Katrina Firlik, and the lawyer is Tom Kottler. After listening to them discuss HealthPrize on July 11, I pondered whether this start-up was the best use of their talents.
HealthPrize wants to make patients fill their prescriptions and take the medication that they are prescribed. HealthPrize runs on the web and mobile platforms and “combines the power of financial incentives, education, reminders, and fun” by tapping into three branches of science and technology: ”behavioral economics, gaming dynamics, and consumer marketing.” HealthPrize encourages users to provide daily compliance data, verifies their prescription refills, and “rewards them for adherence.”
Read the full story: http://onforb.es/18iMPxM
Kaiser Permanente was hit by a data breach in mid-April, impacting 13.4 million health plan members; GlaxoSmithKline (GSK) sued Pfizer and BioNTech for allegedly infringing on its messenger RNA technology patents in the companies’ COVID-19 vaccines; the CDC announced the first-known HIV cases transmitted via cosmetic injections.
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Emily Goldberg Shares Insights as a Genetic Counselor for Breast Cancer Risk Screening
October 30th 2023On this episode of Managed Care Cast, Emily Goldberg, MS, CGC, a genetic counselor at JScreen, breaks down how genetic screening for breast cancer works and why it is so important to increase awareness and education around these screening tools available to patients who may be at risk for cancer.
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HOPE-CAT Can Identify Maternal Cardiovascular Risk 2 Months Earlier Than Doctors, Study Says
April 25th 2024In a retrospective study, the machine learning tool was able to screen for potential risks of cardiovascular disease nearly 60 days before the patient's medical record showed any signs of a related condition or before they were officially diagnosed or treated for it.
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Examining Telehealth Uptake to Increase Equitable Care Access
January 26th 2023To mark the publication of The American Journal of Managed Care®’s 12th annual health IT issue, on this episode of Managed Care Cast, we speak with Christopher M. Whaley, PhD, health care economist at the RAND Corporation, who focuses on health economics issues, including the influence of the COVID-19 pandemic on health care delivery.
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