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Alison A. Moore, MD, MPH

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Articles by Alison A. Moore, MD, MPH

Older Adult Consumers' Attitudes and Preferences on Electronic Patient-Physician Messaging

ByRichard Lam, MD, MBA,Victor S. Lin BS,Wendy S. Senelick, MPH,Hong-Phuc Tran, MD,Alison A. Moore, MD, MPH,Brandon Koretz, MD, MBA
November 21st 2013

A randomized controlled trial was conducted to assess whether adding a peer testimonial to a mailing increases conversion rates from brand name prescription medications to lower-cost equivalents.

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  • Older Adult Consumers' Attitudes and Preferences on Electronic Patient-Physician Messaging
    Older Adult Consumers' Attitudes and Preferences on Electronic Patient-Physician Messaging

    November 21st 2013



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